Career signals

3 signals

A person's job just changed — so did their priorities.

New role

A prospect recently started a new position. New arrivals rethink tooling in their first 90 days — the best window to be useful.

Joined a new company

Someone you already talked to moved companies. The warmest signal in outbound: an existing relationship plus a fresh budget.

Recent post

The prospect is actively publishing on LinkedIn — reachable, engaged, and likely to see your message.

Engagement signals

3 signals

They raised their hand in public — Hilead was watching.

Commented on a watched post

Someone commented on a company page you watch. You get the lead AND their exact words — the strongest opener there is.

Posted about a watched topic

They wrote about a topic you track (say, cold outreach). An AI filter keeps genuine practitioners and screens out vendors.

Reacted to a watched post

A lighter touch than a comment, at ten times the volume — scored lower, but a real sign of attention.

Hiring signals

4 signals

Job boards are public roadmaps — Hilead reads them daily.

Hiring surge

Several new roles opened at once — growth mode, new budgets, new problems to solve. Detected overall and per department.

SalesMarketingEngineeringOperationsCustomer SuccessFinanceProductHR

Exec role open

A VP, Head-of or C-level posting appeared: the company is hiring a decision-maker for exactly the function you sell into.

Sales execMarketing execEngineering execOps exec

Exec role filled

That leadership posting just closed — a new executive is starting, with a mandate and a stack to build. Their first 90 days are your window.

Open roles count

How many positions a company currently has open — sustained hiring pressure, visible at a glance on every lead.

Funding signals

3 signals

Fresh capital means fresh spending.

Raised funding

A funding round detected from official SEC filings, with the real amount — not a rumor, a document.

Recently funded

The company closed a round in the last six months and is still in deployment mode: hiring fast, buying fast.

M&A activity

They just acquired — or got acquired. Integration windows re-open every tooling decision: two stacks, one survivor, and a natural opener.

Growth signals

3 signals

Companies in motion buy differently.

Headcount jump

Employee count grew meaningfully since the last snapshot — scaling teams outgrow their tools.

Geo expansion

They started hiring in a city they never hired in before. New market, new operations, new needs.

Fast-growing company

Sustained growth pattern across the company's public footprint.

Momentum signals

3 signals

Launches, headlines, and the tools they run.

Product launch

They just launched on Product Hunt — peak momentum, peak openness to conversations.

In the news

Real press coverage, verified by AI so a company named after a common word never matches someone else's headline.

Tech adopted

A new tool appeared on their website — evidence from the actual scripts they load, not from marketing copy.

IntercomHubSpotSegmentStripeDriftHotjarMixpanelAmplitudeKlaviyoZendeskPardotPostHogPlausibleCrispGoogle Tag Manager

Buying signals, explained

What is a B2B buying signal?

A public, observable event suggesting a company or person is entering a buying window: a funding round, a hiring surge, a new executive, a job change, or someone engaging with relevant topics on LinkedIn. Signals answer the question cold lists can't: why contact them now?

How fresh are Hilead's signals?

Sources are re-checked on a daily cycle and every signal on a lead shows its age. Scoring decays with time — a signal from last week outranks one from last quarter, and stale signals stop counting entirely.

Where do the signals come from?

Public, verifiable sources: LinkedIn activity, company job boards, official SEC filings, company websites, Product Hunt, and news coverage. Two AI judges filter the ambiguous cases — one keeps vendors out of your engagement leads, one verifies press is really about the company.

How do signals affect lead scoring?

Every lead gets a 0-100 score combining fit (how well they match your ICP) and intent (how recently they showed a signal, with time decay). Hover any score in Hilead to see exactly which signals contributed and why.

Put these signals to work

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